GDHF 2021: Insights on the Importance of Trust in Harnessing Social Media for Vaccine Confidence | December 8, 2021
GDHF 2021: Insights on the Importance of Trust in Harnessing Social Media for Vaccine Confidence | December 8, 2021
The Bay Area Global Health Alliance and the Sabin Vaccine Institute collaborated, as partners of Advancing Health Online, on a GDHF session that focused on the importance of trust in building vaccine confidence. We highlighted examples of social media’s capacity to impact vaccine confidence and health behaviors -- and how trust is a critical component. The discussion was a fireside chat in style, discussing the importance of trust in improving health outcomes on social media, sharing insights and the importance of evidence-based solutions. It was followed by a robust audience Q&A.